Jen's Blog

Thursday, October 26, 2006

Selling Points of Commercials

Tech Blog:
1. Flat-keyboarded Atari 400. The selling point of this commercial showed that if you purchased this PC for your child, your children would be able to speak a different language frequently.
2. Commodore VIC-20. The selling point was to show that this computer can teach you and that learning is important. The computer wasnt just used to play games.
3. Another commercial for the Commodore VIC-20. This commercial showed how the entire family can learn and play games on the computer
4. The Commodore 64. The selling point of this commercial was to show that everybody chooses the Commodore 64 over any other type of computer out there on the market.
5. Commodore 64. The selling point showed that if college students have a PC in their dorm then they will do better in school. This made parents of college students think that they better buyt their son or daughter a PC if they are going to succeed well in school
6. The Coleco ADAM. The selling point showed that kids will be better organized if they have a PC, thus leading to better success in school. They stress the point that being organized will allow their kids to get good grades. The little girl in the commercial was super excited when her mom told her that she was getting an ADAM. What mother wouldnt want to please her daughter like that??
7. The Texas Instrument 99/4A. The selling point of this particular commercial is the $100 rebate and the big memory it has stored on the computer.
8. The Kaypro II. The selling point of this particular commercial was the price of the Kaypro, which was $1200. You got the entire package for $1200.
9. The Apple Macintosh "1984". It was the introduction of the 'new computer' and it definitely drew the audience in because it had such a powerful message.
10. The IBM personal computer and it used a famous silent movie star in the commercial. Actors are used to help sell their products.
11. The Windows 1.0. The selling point of this particular commercial was showing all of the special features for just $99.
12. The Amiga 1000. The commercial showed that it would be important to have the computer in order to help with graphs.
13. The Tandy 1000. The selling point of this particular commercial discussed how there was no better value out there. The Tandy has incredible speed and is highly productive at such a low price.
14. The IBM PS/2. The selling point of this particular commercial discussed advancing the art of business. The major stars of the time starred in this commercial.
15. The Apple II. Again, the selling point of this particular commercial discussed how computers will allow students to keep up with school.
16. The Apple Powerbook. The selling point of this particular commercial showed that the Apple computer could take you anywhere. Very short commercial.
17. The Apple Newton. The selling point of this particular commercial showed that you could take the Newton anywhere.
18. The IBM ThinkPad 701C. The selling point of this commercial showed that it had a full size keyboard, full size screen and it was only 4.5 pounds.
19. The Windows 1995. The selling point of this commercial showed that windows allowed you to do whatever it was that you needed to be done on your computer.
20. Packard Bell. The selling point of this commercial showed that a Packard Bell computer could do so much for you then any other computer.
21. IBM. The selling point of this commercial shows that IBM has been running since 1960’s showing that it is a reliable computer.
22. The Gateway 2000 computer. The selling point of this commercial shows that the cow spots on the box meant that you were getting a trustworthy and reliable computer.
23. The Apple Think Different computer. The selling point of this commercial showed that a bunch of famous, influential people try to change the world for the better. The Apple Think Different computer 'will change the world for the better'.
24. The iMAC. The selling point of this commercial showed that you can choose the color that you wish your computer to be.
25. Pets.com. It showed that anything that you may need for your pet is available on the websute.
26. Windows XP. The selling point of this commercial showed that at a reliable cost, you could have the power to do whatever you like on your computer.
27. Apple Switch computer. Again, the selling point of this Apple commercial showed that you could take this computer wherever you go.
28. IBM Linux. The selling point of this commercial showed that this Linux commercial could make a difference in the world.
29. Apple Get a Mac. The selling point of this commercial showed that if you get a MAC instead of a PC you will have more fun and be able to do more things.

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